View All Communications Services| Web Design
A clearly branded website that’s findable and “choosable” gives you a significant advantage over competitors.
Search engines have changed marketing forever. Whether via a referral or search engine, the web is now the first place most people go to obtain information. A well-planned user experience, intuitive information architecture, and useful content are key to effective online marketing.
Your website should allow visitors to instantly understand what your organization does; why it matters; and how it is different from, and therefore better, than similar organizations. Rock Creek Strategic Marketing streamlines web design to make your website modern, logical, user-friendly, and accessible to visitors. We use leading-edge technologies and Web 2.0 features to create strategically sound, visually compelling, and—most importantly—findable and searchable websites.
Through strategic intake with your company’s stakeholders, Rock Creek establishes strategic, creative, and technical approaches to keep the project and deliverables on target and moving forward. Before any design begins, we develop sitemaps and wireframes that make your vision for the site tangible.
In addition to design and front-end coding services, our in-house development team is expert at proposing the right technical solution. We select a content management system (CMS) solution based on the client’s needs and budget, and can also customize applications to fit unique business requirements.
Rock Creek’s website design and development services include:
- Creative and technical briefs
- Information architecture: sitemaps and wireframes
- Website strategy and user experience
- Website design and coding
- Content migration planning
- Content and data migration
- CMS programming
- Testing and quality assurance
- Project management
- Writing and editorial support
- Ongoing technical support
- CMS training
- Search engine marketing: optimization (SEO) and pay per click (PPC)
Section 508 Compliance
With websites for many federal government clients in our portfolio, Rock Creek thoroughly understands Section 508 compliance and has instituted a quality assurance and control process to deliver compliant websites. We adhere to Section 508 compliance standards by appropriately tagging information, tables, and photos. Throughout the web design process, we select colors, fonts, and styles with consideration to usability and compliance. We work with you to understand your accessibility and usability concerns and present solutions to successfully remove access barriers.
