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Branding, Strategy, Communications

The Rock Creek Blog // Industry News, Trends & Insights

Why I’m Employed: Social Networking Sites and Google, the New Model for Finding a Job

Posted by: Daniel Dahlman, Branding & Social Media Assistant Jan 26, 2010

As the world’s financial institutions crumbled, unemployment skyrocketed, and the class of 2009 graduated in perfect sync, most of my friends and I let out deep sighs, swallowed our new and fragile feelings of adulthood, and moved back in with Mom and Dad. While home cooked meals and finding...

Rock Creek’s Favorite Reads of 2009

Posted by: Natalya Minkovsky, Senior Strategist Dec 29, 2009

From literary fiction to graphic novels to magazines, I can’t stop reading. I’ve been known to read the Chicago Manual of Style and AP Stylebook for fun. And like many avid readers, I turn to friends and colleagues for recommendations.

After enjoying James P. Othmer’s Adland: Searching for...

A Tip Sheet for Working with Your Husband

Posted by: Margaret Johnson, Co-Founder and President Sep 01, 2009

As a woman business owner married to the business co-founder, the comment I hear most often is, “How do you work with your husband? I could never do that.” From our beginnings in a house on the edge of Rock Creek Park, Scott and I have been building our marriage, our family, and Rock Creek...

Achieving Work-Life Balance at Rock Creek

Posted by: Margaret Johnson, Co-Founder and President Aug 13, 2009

When my husband Scott and I started Rock Creek, we always had the goal of having an organization that respected work-life balance. It’s common knowledge that employees who work in a family-friendly environment and have benefits like flextime are happier employees, leading to higher-quality work...

The Origins of Corporate Culture

Posted by: Meagen Ryan, Director of Strategy Mar 24, 2009

I love my local hardware store. I love it because it smells like fertilizer and dust. I love it because I can buy a bathroom fan in one aisle and a portable radio in another. I love it because it is overflowing with inventory. But most of all, I love it because I can stop any employee, age 17 to...

Design You Can Believe In

Posted by: Colby Waller, Creative Director Mar 16, 2009

In the months leading up to January’s historic presidential inauguration and administration change, a small group of prominent members of the American design community convened in Washington, DC, to organize and formalize the critical role that design can play in America’s future. The group,...

The times have changed, but Mad Men themes still hit home

Posted by: MaryHelen Votral, Senior Project Manager Sep 02, 2008

AMC’s original hit series Mad Men has become quite the talk around many marketing firms, Rock Creek included. The intriguing characters, their subtle relationship dynamics, and the authentic vintage setting have everyone buzzing on Monday mornings. Around here, we’ve been talking about how the...

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